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TZID:Asia/Kolkata
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DTSTART:19700101T000000
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UID:69f4de409ba9a@www.invictusengineers.com
DTSTAMP:20260501T170920Z
DTSTART;TZID=Asia/Kolkata:20250728T180000
DTEND;TZID=Asia/Kolkata:20250728T200000
LOCATION:Online
SUMMARY:Salesforce Marketing Cloud (SFMC)
DESCRIPTION:&nbsp;Power Up Your Career with Salesforce Marketing Cloud – The Future of Digital Engagement!Salesforce is the world’s #1 CRM platform, and Salesforce Marketing Cloud (SFMC) is its most powerful tool for customer engagement, email marketing, automation, and personalized campaigns. Whether you’re from a tech, marketing, or business background, this 5-hour hands-on workshop will introduce you to real-world tools used by top global brands.&nbsp;Who Should Join?💻 Students from CSE, IT, ECE, BBA, MBA, or Digital Marketing backgrounds🎯 Beginners looking for non-coding IT career paths📧 Marketing aspirants interested in automation, CRM, and campaigns🚀 Anyone aiming to enter tech with high-paying, in-demand skills📊 Final-year students exploring placement-friendly career options&nbsp;Why This Workshop is a Career Booster✅ Learn one of the most in-demand tools in CRM &amp; digital marketing✅ Discover non-coding career paths in tech with great salary potential✅ Hands-on with SFMC tools, dashboards, and automation✅ Perfect for students with both tech and non-tech backgrounds✅ Build a mini portfolio project to showcase on LinkedIn/GitHub✅ Know how to land internships or full-time jobs in this domain&nbsp;What You’ll Learn (Module Breakdown)Module 1: Introduction to Salesforce &amp; SFMCWhat is Salesforce? What is SFMC?Industry use-cases and why companies love SFMCOverview of customer journeys and marketing automationModule 2: SFMC Core Concepts &amp; ToolsContact management, subscriber lists, email studioJourney Builder basics: automated email campaignsContent Builder, Data Extensions, and personalizationReal use-cases from e-commerce, healthcare, finance, and moreModule 3: Hands-On Demo &amp; ProjectsSending your first email campaignAutomating customer journeysCreating simple dashboards and analytics viewsFree tools to practice SFMC skillsModule 4: Career Paths in SFMCRoles: SFMC Developer, Specialist, Consultant, Email MarketerSalary insights and global demandHow to showcase your SFMC work on GitHub &amp; LinkedInModule 5: Internships, Jobs &amp; Certification RoadmapSFMC Certification overviewBest resume format for SFMC rolesWhere to find SFMC jobs &amp; internships (LinkedIn, Indeed, etc.)Success stories: Non-coders who transitioned into SFMC careers&nbsp;Outcomes You Can Expect:✅ Understand the SFMC ecosystem and its real-world use✅ Create simple, effective campaigns using SFMC tools✅ Start your journey toward certification and placement✅ Build your SFMC portfolio and resume✅ Know exactly how to enter the SFMC job market
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